Start a new journey in 2020 and be your best in the great era
Today, ZTE President Shi Lirong delivered a New Year's speech.
In his speech, he pointed out that 2015 is the first year for us to implement the M-ICT strategy and redefine the company's future. Since the company determined the M-ICT strategic direction in August 2014, we have A solid first step has been taken on this new road. If I were to choose one word to evaluate the past year, I think it should be "a better ZTE."
What does a better ZTE mean? It is not only that we have achieved steady and rapid revenue growth, but also that our core capabilities of creating value for customers are improving. This is the foundation for ZTE's survival and development.
R&D and delivery are our core competencies.
In 2015, colleagues who care about the company's business should be able to personally feel that we have improved our competitiveness in bearer network and fixed broadband, and have become a strategic partner relied on by many big countries and big T customers; in Pre5G&5G For the first time, we can be confident that ZTE has become a common industry leader in wireless technology, and has therefore won the first cooperation with the world's top forerunners, such as Japan's SoftBank, South Korea's KT and China Mobile, and will make every effort to Promote China, Japan and South Korea to become the earliest commercial markets for 5G in the world, and use this to achieve straight-line overtaking; in addition to staying ahead in the video field and becoming the next growth hotspot, Cloud T’s breakthroughs in big data and distributed databases in the financial industry have provided a We have laid a solid foundation for expansion; in terms of terminals, our marketing and channels still have a lot to improve, but the Axon and nubia brands have initially won a good reputation in terms of product quality and innovation.
Operation efficiency is the most direct indicator of a company's core competitiveness and is also an indicator that all peers attach special importance to.
In the first three quarters, our per capita revenue increased by approximately 10%.
< p>Although the rising trend of labor costs in China is irreversible, if we insist on achieving efficiency through management and seeking breakthroughs through innovation, we can increase employee returns and shareholder returns at the same time as we did this year!This achievement is hard-won.
First of all, it comes from our consistent persistence in R&D innovation. In the first three quarters of 2015, our R&D investment reached 12% of revenue, creating history. A new high, with annual revenue expected to exceed 10 billion, ranking among the top 3 among all domestic companies and among the top 80 among all listed companies in the world.
It is precisely based on the improvement of core capabilities that we have won the recognition of more high-quality customers, and the company’s revenue from Europe and the United States has reached 25%. In the past few years, as a challenger, in order to compete in the consolidated market A gap has opened in the T market. In order to optimize the customer structure and improve survivability, all employees of the company have made arduous efforts.
A better ZTE cannot be separated from our higher pursuit of management and culture.
If we are willing to be followers instead of aiming to be transcenders; if we are not willing to strive for improvement If we make extra efforts based on our personal abilities, how can we win the final victory in a cruel market?
